Semiotics

SEMIOTICS: 

The Study of signs and symbols and their meanings.

 Discuss logo in general         terms and obvious details

 Identify specific symbols

 Identify ORIGIN of symbols

 Discuss meaning 

 Identify semiotic category

      Iconic

      Indexical

      Symbolic

(with two points of view)

      

       View Point #1                                                                              View Point #2

 Time Warner Cable company logo.                                                              Time Warner Cable           
 Blue back round. Symbol or logo is                                                             company logo. Eye with  
 in white. No text.                                                                                          an obvious daze and or
                                                                                                                       trance like look.
 Two symbols one of an eye and                                                                 
 another symbol on top of that of                                                                  "The eye of Ra" used in
 a dreamy swirl in front.                                                                                cults for symbols of power
                                                                                                                       and or symbol of the power
 Time Warner claims to have                                                                         to subdue. "The daze look"
 meaning behind symbols other                                                                     used to symbolize
 than what they define it as.                                                                           unconsciousness, 
                                                                                                                       hypnotism, and or
 With Time Warners claim to have                                                                brainwashing.    
 no meaning behind the symbols they      
 used for their logo the semiotic                                                                    The semiotic category for
 category must be Iconic.                                                                               for Time Warner Cables
                                                                                                                       logo is Symbolic,
                                                                                                                       signifying the willingness
                                                                                                                       of our programming to 
                                                                                                                       their broadcasts.